minds, metaphors and (ethical) manipulation
Archive for May, 2010
How fast thinking can block effective listening, and what you can do about it
May 13th
People can think four or five times faster than they can speak. So when someone thinks they’re listening, what is their mind actually doing?
According to James Borg in his bestseller Persuasion: The Art of Influencing People, the average person speaks at 120 – 150 words per minute, but thinks at 600 – 800 words per minute. So the listener is always ahead of the person doing the talking.
Fast thinking is usually regarded as a good thing – but not when you should be listening! Here, it means that the listener’s mind has time to wander, to make new connections… and to start planning what they will say next.
And so, before the speaker has come close to finishing the point they are making, the “listener” is poised to:
- Interrupt
- Finish the other person’s sentence
- Talk over the other person
- Offer advice too soon.
No wonder so many relationships – both personal and at work – break down with the complaint: “You never listen to me!”
Borg says: “Of all aspects of communication, listening is the most important…
“Think about somebody you know who isn’t a good listener. Who, in fact, never seems to listen to anything you say. Frustrating, isn’t it? And how does it make you feel More >









